内容独立日一周年:代理互联网商业模式的形成
原标题:Content Independence Day, one year on: building the business model for the agentic Internet
AI 摘要
Cloudflare 在“内容独立日”一周年之际发布报告,指出 AI 驱动的代理互联网已到来,超过 50% 的互联网流量为非人类流量,AI 训练爬虫请求占比从 2025 年春季的 22% 升至 2026 年 6 月的 52%。传统搜索推荐流量大幅下降,出版商面临“Google Zero”风险,但 Cloudflare 通过透明度和控制工具促进了内容许可市场的形成。
正文节选
One year ago, we declared Content Independence Day. At the time, we could see what many in the industry were beginning to sense: the fundamental economics of the Internet were shifting. AI adoption was accelerating, publishers were experiencing rapid declines in referral traffic, and AI companies were crawling the web at unprecedented scale, often without clearly declaring intent, and almost always without compensation. We changed the defaults. For all new domains on Cloudflare, AI training craw