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宾夕法尼亚州要求AI生成广告加注标签
原标题：Pennsylvania will require labels on AI-generated ads
AI 摘要
宾夕法尼亚州州长 Josh Shapiro 签署《人工智能欺骗性广告法》，要求凡经 AI 显著修改或生成的广告（图像、视频、音频或文字）必须以与广告相同的形式加注标签，成为首批强制披露 AI 内容的州之一，且适用于在宾州播出的外州广告。但法律存在多处漏洞：何为“显著修改”主观模糊，且为讽刺、评论及“明显虚构”内容设豁免，仅当合成内容造成对产品或服务的虚假消费者认知时才需披露。
以上摘要由 AI 生成，可能存在误差。事实请以原文为准。
正文节选
On Thursday, Pennsylvania Governor Josh Shapiro signed the Artificial Intelligence Deceptive Advertising Act into law, requiring disclosures on AI-generated ads. The law requires any ad — whether it’s a still image, video, audio, or text — that “has been significantly modified or generated by artificial intelligence” to include a label in the same format as the ad itself. That applies to TV commercials from multi-billion-dollar companies, as well as restaurants’ ugly, crowded flyers about their
发布时间：2026-10-25 02:32
抓取时间：2026-10-25 02:56
来源机构：The Verge