亚马逊Alexa新增“Update Me When”功能,主动推送购物提醒
原标题:Amazon Alexa can now alert you when something new might tempt you to shop
AI 摘要
亚马逊在其Alexa for Shopping AI助手中推出新功能“Update Me When”,可向消费者发送个性化通知,提醒他们关注品牌新品、电视节目新季、演唱会巡演、新书发布等可能引发购买的新动态。该功能是亚马逊AI购物战略的一部分,标志着Alexa从被动回答购物问题转向主动预测购物需求。此外,亚马逊还展示了其他AI购物功能,如价格追踪和自动购买。
正文节选
Amazon continues to experiment with how AI can be used to improve the shopping experience, resulting in Tuesday’s launch of a new feature within its Alexa for Shopping AI assistant called “Update Me When.” This latest addition can send consumers personalized notifications when something new or relevant happens that could lead to a purchase. For instance, Amazon suggests people could use the feature to track when a favorite brand launches a new product line, when a new season of a favorite TV sho